Kraft

Commercial Campaign

Commercial campaign and product tie-in for Kraft foods. Food industry titan Kraft and ad agency Ogilvy & Mather turned to us for a cereal campaign with product tie-in for Halloween. The spot tells the story of three young boys trying out toy night vision binoculars only to accidentally scare their sister (and themselves). Services include design, animation, editing and post-production finishing.

When producing national spots for a brand like Kraft, you have to go all-in.

If you’ve ever eaten food in America, which I’m guessing you have, then chances are you’ve come across Kraft or one of its brands. And NFL fans know the New England Patriots are owned by a Kraft. We were excited to work on this national campaign, and to work with kids and animals along the way. The dog steals the spot!

Credits

Produced by Christian Jean for Ogilvy & Mather and Kraft